Indomie

Jala and Kail

For more than 40 years, Indomie has been part of Indonesians’ daily life, bringing warmth and the spirit of togetherness, and that's what Indomie wanted to portray in this advertising.

This short movie was created for Indomie fried noodles, which is marketed as a breakfast meal. It captures individuals with their own way to start the day, with Indomie giving them the energy to do so.

Credits:

Lead agency: MullenLowe Lintas Indonesia Executive Creative Director: Afianto Makmun Creative Group Head: Irza Fauzan Senior Art Director: Wiwid Kuntjoro Senior Copywriter: Adra Gesza Production House: Milky Way