With over fifteen years’ solid experience under his belt, Joko strongly believes that idea with purpose will greatly impact people’s lives, whereas ideas are born from robust insights that connect with clients’ businesses – this is where idea should come alive.

His body of work spans widely between global and superior local brands from biggest Indonesia private bank (BCA) to the biggest telco provider (Telkomsel), automotive (Mercedes-benz, Honda, Adira Autocillin car insurance) to FMCG (Pepsi, Biskuat, Marjan, Delmonte, Kopiko) that comes during his tenure in BBDO Indonesia and Leo burnett Jakarta.